Nine-year-old digital promotions firm ePrize has laid off “under 20” individuals to control costs as marketers cut back on spending. The Pleasant Ridge, Michigan-based company provides interactive sweepstakes, quizzes, and giveaways to many sectors, including some that are in a world of hurt — count automotive, retail, travel and financial services among those.
“We’re seeing some softness in the market but still expect our growth to end up at about 30 percent for the year,” a spokesperson told ClickZ. “This was a proactive measure to ensure the long term success of the company.”
AgencySpy first reported.
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