European broadband subscriptions will outpace the U.S. by 2007, according to findings from Jupiter Research (a unit of this site’s corporate parent), that reveal a high-speed surge. By 2008, Jupiter predicts that 48 percent of all European households will have broadband, compared to 46 percent in the U.S.
While 81 percent of European online households accessed the Internet via a narrowband connection at the end of 2002, 26 percent have indicated that they are likely to upgrade to broadband by year-end 2003.
Some online activities universally appeal to broadband users, as Yankee Group reveals similarities between their analysis of high-speed subscribers in Europe and U.S. research from Pew Internet & American Life Project.
Yankee Group found that rich media use is significantly higher among broadband subscribers – with the majority of usage going to unlicensed file downloading and audio streaming – and high-speed connectors spend much more time online than those dialing up.
Jupiter’s research reveals that the countries with the largest economies will have the highest broadband subscriptions: 12.2 million will be in Germany; 6.6 million in France; and 8 million in the U.K. By 2004, there will be 2.3 million broadband households in Spain and they will outnumber the 1.9 million with narrowband.
The high speed will clearly benefit the European Internet users, which constitutes roughly 29 percent of the population, according to figures from the CIA’s World Factbook. Leading the penetration rate is little Iceland, where 79 percent of the population is online, followed by Web-savvy Sweden at 68 percent.
The U.K. has the highest number of Internet users at 34.3 million, representing 57 percent of the country, while Germany boasts 32.1 million users, which translates to 39 percent of the country.
Other areas of significant penetration include: Denmark (63 percent), the Netherlands (61 percent), Norway (59 percent), Switzerland (53 percent), and Finland (52 percent).
|Europe Internet Usage|
|Isle of Man||73,873||NA||NA||NA|
|Source: CIA’s World Factbook|
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