EVB made the above stop-motion animated video for Wrigley’s Orbit gum. The ad features 500 drawings that depict a rolling ball of paper, which morphs into a swarm of mouths that clean up a dirty old house. The ad camn be viewed at the OrbitCleanItUp YouTube channel, where it has picked up 37,000 views.
EVB was one of three digital agencies to win Wrigley’s business, the company said last week. The digital account previously belonged to Tribal DDB, Digitas, and Agency.com, AdAge reported.
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