The chief of digital media for CBS’s local television stations plans to leave at the end of the year. Jonathan Leess, whose title is president, television stations digital media, will exit on December 31. Prior to CBS he was EVP at GoldPocket Interactive, and previously worked as SVP and GM at ABC Enhanced Television at The Walt Disney Company.
Tamy Harms was chosen to lead Digitas’ Detroit office. Harms joined Digitas as VP of marketing in 2004. Before that she was with Carlson Marketing Group, leading strategic planning and execution of cross-channel product launches and experiential marketing for GM.
Hearst Magazines promoted three executives and hired one in digital media and marketing services. Chuck Cordray, GM and VP of Hearst Magazines Digital Media since March 2006, was bumped up to SVP. Chris Wilkes, formerly ED of marketing and audience development for Hearst Magazines Digital Media, was promoted to VP. Debra Robinson, who started at Hearst in March 2006 as VP of technology and production for the Digital Media unit, was promoted to SVP and CIO of Hearst Magazines. Cameron Connors, former creative services director at Conde Nast Media Group Interactive, was hired as director of marketing services for Hearst Magazines Digital Media.
Denuo hired former Millward Brown research executive Kathryn Cook. Cook will lead Denuo’s new brand advocacy tool, Socialight.
Omnicom’s Wolff Olins hired Gavin Becker to drive new business efforts. Becker was hired as director of new business and marketing. Most recently Becker worked at AKQA where he helped shape business development strategies.
MediaWhiz made a number of senior appointments in its New York office. Peter Klein, former director of affiliate and search marketing at Hot Rocket Marketing, was named GM of MediaWhiz’s Monetizeit affiliate network. Daryl Colwell, previously with Acxiom, joined as VP of business development for Monetizeit. Q Interactive vet Larry Morgan, was appointed VP of sales for the performance marketing division. Avishan Hodjat, VP of advertiser services, was VP of new business development for six years at ValueClick.
Canadian broadcaster CTV selected Quattro Wireless as its mobile advertising network. The partnership extends Quattro’s international presence into Canada. CTV recently launched a mobile sports site, TSN, using Quattro’s ad network.
They're arguably the most annoying video ad formats in existence, but soon they'll be a thing of the past, at least on YouTube.
On Thursday, Twitter reported its earnings for Q4 2016, and the results have raised questions about the company's long-term future.
From its $1.5 billion air cargo hub to its growing network of contract last-mile delivery drivers, Amazon is increasingly looking like a logistics company; but shipping and logistics giant FedEx isn't sitting idly by.
Havas Group's Meaningful Brands report delivers sobering news for brands: consumers wouldn't care if 74% of the brands they use disappeared off the face of the earth.