Compete named Lauren Moores, Adam Guy, and Lisa Jones to its management team. Moores, was promoted to VP of data and research, where she will oversee data operations, survey operations, and methodologies. Guy was promoted to VP of client services, assuming responsibility for client services across Compete’s verticals. Jones joined Compete as Controller. She previously worked at public and private technology firms including Geotrust, Be Free, and Marcam Solutions.
CustomInk tapped Coremetrics for marketing and site optimization. CustomInk will use Coremetrics to monitor availability and performance for critical components of its site.
Las Vegas-based AbsoluteROI promoted Ryan McGavran to general manager. He was previously director of sales at the marketing database and list management firm.
Enlighten named Mary Louise Luczkowsk VP, sales and marketing. Luczkowski will oversee the interactive marketing agency’s client- and media-facing marketing and sales efforts. She previously worked as a product marketing executive at Ford Motor Company.
Lifetime Networks acquired ParentsClick and named Jen Duddy VP, digital ad sales in its first digital media office in San Francisco. ParentsClick, a social network for parents, is the first digital acquisition for the network. Duddy is formerly of iVillage.
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