Execs & Accounts for April 8, 2005
Coremetrics' Hurt ends operational duties; Pax World Funds taps SRB to continue managing its online campaigns; J.B. Brokaw takes SEM post.
Pax World Funds tapped SRB Marketing to continue managing its online marketing campaigns. The company, which offers responsible investing services, plans to increase its online ad spend.
Coremetrics founder and VP of client services Brett Hurt is ending his day-to-day involvement with the company. Hurt will remain a board member and advisor while he works on an e-commerce start-up.
SEM firm Range Online Media hired J.B. Brokaw as director and East Coast general manager, a post with oversight of the company’s New York office. Brokaw was national sales manager for CNET.
SideStep, a vertical search engine serving travelers, named Joe Humphry to its board. Humphry most recently served as a consultant to the travel industry, before which he was CEO of TravelWeb. He got his start in travel nearly forty years ago, working for Trans World Airlines.
Entertainment-focused interactive agency Deep Focus is giving all its video advertising business to Klipmart. “We were eager to create an exclusive relationship with Klipmart because they are pioneers in online video, not followers in this area of advertising,” said CEO Ian Schafer.
24/7 Real Media promoted John Piccone to VP of sales for its U.S. search division. Piccone, with the company and its progenitors for nearly a decade, was most recently VP of U.S. technology sales.
Juxta Digital built a new site for the Jefferson College of Health Sciences, in Roanoke, Virginia. Juxta has added several educational clients recently, including Columbia University’s School of Continuing Education and the University of Virginia.
Interactive agency TMX Communications hired several creatives. They include Copy Director Nina Hope, Art Director Chuck Regan, and Matt Sutter, interactive graphic designer and animator.
