WebAdvantage.net promoted David Cease to director of agency operations. The strategic search marketing and online advertising agency created the new position for Cease.
Access 360 Media named Bill Powers EVP of network advertising sales. The youth oriented media network hired Powers away from Traffic.com, where he was an original member of its Media Division, Traffic Pulse Networks.
Special Ops Media created an interactive campaign for ThinkFilm’s “The Ten.” The interactive advertising agency created the publicity campaign for the film starring Paul Rudd, Jessica Alba and Winona Ryder.
Meow Mix tapped Agency.com to create a new Web site. The interactive agency used interactive video to promote the cat food brand through the site.
Scripps Networks Interactive hired one executive and promoted another. The network hired Bob Madden as vice president, interactive marketing and promotion, and promoted Andrea Facini to vice president of product design.
Mobile Phone Applications (MoPhap) hired four execs and partnered with RealTechNetwork. The mobile ad server and publisher network hired Theresa Chin as chief financial officer, Charles Davies as lead software engineer, Bill Burrell as vice president, ad operations and Matt Drobnak as system administrator. RealTechNetwork will also utilize MoPhap’s SparkMobile ad serving platform and join MoPhap’s mobile publisher network.
ON Networks named Allan Grafman to its board of directors. Grafman is president of All Media Ventures and an operating partner of Mercury Capital Partners, a private equity fund investing in media, entertainment and internet ventures.
NetShelter signed Sitepoint.com to its Branded Network. The technology vertical network is now the exclusive ad representative of display ad inventory on Sitepoint.com.
Q Interactive re-upped with Didit. The search engine marketing firm will continue to manage SEM campaigns for Q Interactive.
EPrize hired Jeffrey Ershler and Joe Keller as vice presidents. The interactive promotions firm named Ershler as vice president, mousetrap, and Joe Keller as vice president, technology operations.
They're arguably the most annoying video ad formats in existence, but soon they'll be a thing of the past, at least on YouTube.
On Thursday, Twitter reported its earnings for Q4 2016, and the results have raised questions about the company's long-term future.
From its $1.5 billion air cargo hub to its growing network of contract last-mile delivery drivers, Amazon is increasingly looking like a logistics company; but shipping and logistics giant FedEx isn't sitting idly by.
Havas Group's Meaningful Brands report delivers sobering news for brands: consumers wouldn't care if 74% of the brands they use disappeared off the face of the earth.