More NewsExecs & Accounts for August 19, 2005

Execs & Accounts for August 19, 2005

Heekin to helm Grey Worldwide; Amazon offers retail clients SEM services from Efficient Frontier.

Grey Global Group named James Heekin chairman and CEO of its global advertising arm, Grey Worldwide. Heekin helmed Euro RSCG Worldwide from 2004 until resigning earlier this month. He was responsible for the launch of Euro RSCG 4D.

Amazon will offer SEM services from Efficient Frontier to its retail clients. Existing retailers include Diane Von Furstenberg and Target Stores.

The Henry Brent Company/Resort Gaming Group tapped Geary Interactive to handle online marketing for its Lady Luck casino and hotel. The assignment includes an online reservation system, a “players’ club” site experience and interactive marketing efforts.

Digital marketing firm Ciceron promoted Rob Silas to president. Silas joined in 2004 as VP of business development.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts