Execs & Accounts for December 5, 2003
IAB names a chairman for 2004; Forbes.com promotes Kosinski; Omniture hires a VP of marketing.
The Interactive Advertising Bureau (IAB) elected Walt Disney Internet Group President Steve Wadsworth as chairman for 2004, and has named several new members to its board and executive committee.
Outgoing chair Shelby Bonnie marks the end of a 16-month stint in the position; he remains on the trade group’s board. Wadsworth has been vice chairman since August 2001.
“We are fortunate to have such a first-rate executive as Steve Wadsworth take over as chair of the IAB for 2004,” said Greg Stuart, the IAB’s president and CEO.
New members of the IAB board for 2004 include Pat Marshall, group VP of marketing for Verizon SuperPages; Scot McLernon, executive VP of sales and marketing with CBS Marketwatch; CoolSavings CEO Matt Moog; and Jeff Weber of USA Today.
Board members serve a three-year term.
Forbes.com promoted Richard Kosinski to East Coast sales director, based in New York. Kosinski joined Forbes.com in 2002 as New York regional sales manager. He has held posts at CNET, as VP of news sales; The Asian Wall Street Journal, as ad director; and Dow Jones, as ad director in Singapore and associate manager of The Wall Street Journal’s San Francisco sales office.
“Richard has been instrumental in growing our advertising revenue and programs, and in making a positive impact on our overall leadership position in the marketplace,” said Bill Flatley, VP and chief advertising officer of Forbes.com.
This is a new director position for the company’s East Coast sales organization.
Analytics player Omniture hired John Mellor as VP of marketing. Mellor was most recently senior VP of marketing for Frontline Educational Products, and he has held senior posts with RichFX and Viewpoint, an interactive media technology company.
“John not only brings marketing expertise, but a strong management background that Omniture can draw on as it continues to grow,” said Omniture CEO Josh James.
Sharpe Partners promoted senior art director Jamison Jones to creative director, responsible for oversight and growth of the agency’s creative resources. Jones joined the agency in February 2001 as an art director on the Simply Orange Juice account. He has worked on campaigns for Fujifilm, Kellogg’s, Oracle, MCA Records and WWF.
