ContextWeb added sites run by several newspaper publishers to its network. These include Web properties run by Belo Corporation, Newspaper Agency Corporation, Denver Newspaper Agency and Morris Digital Works.
HamptonRoads.tv tapped video ad enabler Lightningcast to manage and deliver its in-stream advertising. The site is owned by Virginian-Pilot Interactive Media.
Optimost and Coremetrics entered a cross-marketing and product bundling agreement. Joint clients can combine Optimost’s Web page testing and optimization features with Coremetrics’ reporting and behavioral analysis suite.
Mobile marketing company Enpocket has formed an Indian business unit and opened offices in Mumbai. It will be led by Sandy Agarwal, managing director of Enpocket Asia.
Aprimo, which provides enterprise-grade marketing management software, hired Michael Emerson as chief marketing officer. He joins from Siebel Systems.
Despite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular ... read more
Amazon prides itself on being the most “customer-centric” company in the world, but according to investigative journalism non-profit ProPublica, Amazon’s algorithms are often anything but ... read more