MTV Networks Music & Logo Group appointed Christina Glorioso to vice president of sales for Program Enterprises. MTVN created the position for Glorioso.
GroupM named John Montgomery chief operating officer of GroupM Interaction North America. The media investment management firm created the position for Montgomery, who was previously worldwide CEO of GroupM’s MindShare Interaction.
NBC Sports selected Crisp Wireless to monetize its mobile Web site.
Fathom SEO selected Alterian for analytics. The search engine marketing and placement firm will use the Alterian Marketing Services Platform.
NetShelter Technology Media promoted Todd Carville to senior vice president, sales. The vertical media network created the position for Carville, who was previously national sales director.
Dynamic Bicycles tapped Room 214 for its social media strategy. The chainless bicycle company tasked the agency with creating a blog and RSS feed.
Authentication and Online Trust Alliance (AOTA) elected Jordan Cohen to co-chair its Public Policy and Government Relations Committee. Cohen is senior director, corporate communications and government relations for Epsilon, and a founder of AOTA.
Header bidding is a programmatic technique that allows publishers to offer their inventory through multiple ad exchanges before they serve up ads from their ad server.
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.
Few digital terms are as dirty as clickbait. It's the scourge of the web, and Facebook recently announced a News Feed update aimed at reducing the prevalence of clickbait headlines on its service.
The website of National Public Radio (NPR), npr.org, receives upwards of 30 million unique visitors each month, but as of next Tuesday, ... read more