Eyeblaster made several hires and promotions. Patrick Bonomo, former SVP of client care for Jupiter Media Metrix, was brought on as VP of client services for North America. Two sales managers, Kathryn Fisher and Timothy Lane, were hired to its L.A. office. And Creative Director Doug Miller will now lead the company’s creative development efforts, a role in which he’ll reach out to agencies.
PointRoll hired Gian Lombardi as head of its East Coast sales and Karie Gilson as director of channel development. Lombardi held senior posts at Maven and DoubleClick. Gilson coordinated membership and committees at the IAB.
FindWhat.com promoted Tom Wilde to SVP and general manager of FindWhat North America. Wilde joined in October 2004 as VP and general manager of primary traffic, before which he led search and publishing at Terra Lycos.
Vertical search engine IT.com has secured distribution of its results and paid advertising on Forbes.com. The engine launched earlier this year.
Morris Publishing Group’s DigitalWorks online arm tapped Interchange to power local online business directories for eight of its newspapers. The publications include The Athens Banner-Herald, The St. Augustine Record, The Peninsula Clarion and The Examiner. Another Morris paper, The Amarillo Globe-News, has been using the platform for nearly a year.
Xirrus tapped Mustang Marketing to handle online marketing for the launch of its enterprise-level Wi-fi product. Campaigns will include direct marketing components and ads on the Web sites of trade publications.
Tribune Publishing promoted Ken DePaola to president of its national sales organization, Tribune Media Net, a position with oversight of cross-media sales efforts. DePaola joined Chicago Tribune in October 2001 as VP of advertising, marketing and sales. Before that, he was associate publisher of the Chicago Sun-Times.
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.
Few digital terms are as dirty as clickbait. It's the scourge of the web, and Facebook recently announced a News Feed update aimed at reducing the prevalence of clickbait headlines on its service.
The website of National Public Radio (NPR), npr.org, receives upwards of 30 million unique visitors each month, but as of next Tuesday, ... read more