Remix Media hired Bill Wise as president. The ad network is a division of auction-based ad exchange and optimization platform Right Media, which is part-owned by Yahoo.
Winstar Interactive Media promoted Richard Lowden to senior vice president of sales. Lowden was previously vice president of sales, Western region, and replaces Rachel Jarvis, who left the company to join Chicago-based ad agency FuorDigital.com.
ICrossing appointed managing directors in San Francisco and Europe. The digital marketing agency appointed Brian Powley as managing director, San Francisco and Larry K.H. Jenkins as managing director, Europe.
Maven Networks selected WebTrends.The two companies partnered to merge the Maven Internet TV Platform with direct access to analytics powered by WebTrends On Demand.
IncrediMail hired two execs. Nimrod May joins as vice president of online communities, and Hagay Elyakim becomes president of IncrediMail’s BizChord subsidiary. They will both be based in the company’s headquarters in Tel Aviv, Israel.
Unica Corporation named Kevin Thimble VP and corporate controller. The enterprise marketing management company hired Thimble away from SeaChange International, a manufacturer of digital video servers for the television and broadcast industries.
As an organisation, finding the right marketing channels is an essential part of your marketing strategy.
2017 is the year in which CMOs are expected to outspend CIOs on technology, according to Gartner, which is no surprise given the way in which consumers of all kinds are increasingly using technology in their everyday lives.
As it prepares for a 2017 IPO that could be the largest in the social media space since Facebook went public in 2012, all eyes are on Snapchat.
Amazon Prime was launched in 2005 as an express shipping membership program and more than a decade later it has tens of millions of subscribers who enjoy a lot more than just free, fast shipping on millions of products Amazon sells.