imc2 hired Nihirika Shah, Beth Kuykendall and Mike Graziano into executive roles. Shah joins as client services and account director at the interactive agency, leading strategy for e-commerce clients. She was director of product management for Toys “R” Us. Beth Kuykendall, former EVP of client results at Targetbase, comes on as VP of database marketing. Mike Graziano, who was director of business development with Fry, will hold a similar post at the agency.
WebMD Health hired Lee Hoffman as VP of pharmaceutical agency sales. Hoffman joins from AJInteractive, the sales division for Ask Jeeves’ combined Web holdings. While there, he was VP of East Coast sales.
ATTIK hired JWT copywriter Andy Beach. Beach worked for J. Walter Thompson’s Silicon Valley office. He has so far worked on ATTIK’s 2005 CMT Music Awards and Toyota Scion accounts.
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