In a cred boost for satellite radio, former Viacom Chief Mel Karmazin signed on as chief executive of Sirius Satellite Radio. Viacom’s former CEO has also served as head of CBS Corporation and Infinity Broadcasting. Sirius shares were up 10 percent Friday on the news.
“The hiring of Mel Karmazin is the final piece in the turnaround of Sirius that began when I joined the company three years ago,” said Chairman Joe Clayton. “Our recent announcement of the signing of Howard Stern, our exclusive relationship with the National Football League and the partnerships with automakers such as DaimlerChrysler, Ford and BMW are all indications that satellite radio has a central role in the future of broadcast media.”
AlmondNet named Ionic Marketing CEO Michael Kubin to its board. Kubin helped found Media Incorporated, later sold to the Interpublic Group, and interactive ad firm Evaliant Media Resources.
Greater Toronto Airports Authority tapped 24/7 Canada to handle ad representation for its Web site at GTAA.com. The site helps travelers find arrival and departure information, find local hotels and connect with transportation.
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