Execs & Accounts for October 24, 2007
Tacoda gets Grigorovici from Digitas; Colangelo grabs Tribal's Lambert; TheStreet.com signs Quigo; NBA's Hornets hires Publicis
Tacoda named Dan Grigorovici as vice president of data strategy and analytics. The AOL-owned behavioral targeting advertising network created the position for Grigorovici, who was previously vice president/associate director of digital analytics for Digitas.
Colangelo hired Craig Lambert as chief digital director. The Omnicom agency hired Lambert from his previous position as general manager of Tribal DDB New York.
TheStreet.com signed an exclusive advertising relationship with Quigo. The financial news and ratings site will use a custom version of Quigo’s AdSonar platform.
The NBA’s New Orleans Hornets hired Publicis for a viral ad campaign. As the basketball season begins, the agency is launching a “Don’t Count New Orleans Out” campaign with video vignettes of local personalities.
Red Bricks Media hired Dan Weiner as general manager for its New York Office. The marketing agency hired Weiner from Sony BMG’s Online Media Network where he was vice president.
Epsilon hired two execs. The marketing technologies and services company hired Don Hinman as senior vice president of product development, data services and Bob Gillen as senior director of product development, strategic database solutions.
SinglePoint appointed Philippe Poutonnet as director of marketing. The provider of mobile messaging campaigns hired Poutonnet from a position as senior product marketing manager and strategic analyst at Qpass, which was acquired by Amdocs in 2006.
Online travel resources Cruise Critic and the Independent Traveler hired Stuart Falk as sales manager.
Freedom Interactive reorganized to focus on its interactive business. The Internet subsidiary of newspaper and TV firm Freedom Communications, tasked Linda Fisk, vice president of marketing, with additional responsibilities of leading the interactive classified lines of business, outbound telesales efforts, as well as local and national search products and services. The company also named Bret Jacomet to the newly-created position as general manager of classified advertising.
