More NewsExecs & Accounts for October 6, 2003

Execs & Accounts for October 6, 2003

FEMA taps J. Walter Thompson Atlanta as its full-service agency of record; NetCreations promotes Talierico to head of new market research division; IAB Canada names a president.

The Federal Emergency Management Agency (FEMA) has tapped J. Walter Thompson Atlanta to be the full-service ad agency of record for its National Flood Insurance Program. JWT Atlanta will provide integrated communications, including advertising, digital marketing, direct marketing, public relations (via Ogilvy PR) and media planning and buying (via MindShare). The account was previously handled by Bozell.

FEMA is part of the Department of Homeland Security. It is tasked with preparing for and responding to disasters.

NetCreations has promoted John Talierico to director of client services for SurveyDirect, its newly launched research division.

Taliercio spearheaded NetCreations’ foray into the market research vertical in 2000 and was instrumental in the launch of SurveyDirect, the company said. His appointment follows NetCreations’ hire of Mark Galliher as account manager for PostMasterDirect, its flagship email marketing product.

Galliher was with McCann-Erickson Worldwide in New York for two years, managing campaigns for MasterCard and Salomon Smith Barney. He also worked several years at Marketing General and recently served on the board of directors for the American Marketing Association.

The Interactive Advertising Bureau of Canada has named Miles Faulkner as president. Faulkner is a former director of the IAB. He led Ernst & Young’s Internet solutions practice as a partner and is now principal of his own firm, Faulkner Consulting.

According to IAB Canada chairman Simon Jennings, Faulkner will be the architect of significant change in the trade body: “We are already seeing immediate progress in terms of a reorganization of our councils and major priorities.”

IAB Canada is a non-profit trade association representing a membership of publishers, advertisers, agencies and service associates in the Canadian Web marketing sector.

For more breaking news on account action and executive moves, visit ChannelSeven.com

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts