Execs & Accounts for September 6, 2006

The Daily Telegraph taps Revenue Science for behavioral targeting; YouTube hires Yahoo's Yu as CFO.

The Telegraph Group Limited tapped Revenue Science to provide behavioral targeting on The Daily Telegraph’s telegraph.co.uk. Revenue Science announced the publisher addition a day after Tacoda said it would expand operations to the U.K.

YouTube hired Yahoo Inc. Treasurer Gideon Yu as CFO, according to a report in The Wall Street Journal. A spokesperson for the video sharing site declined to comment.

Newsweek editor Mark Whitaker will join The Washington Post Company’s digital division, Washingtonpost.Newsweek Interactive, as VP and editor-in-chief of new ventures. WPNI currently oversees washingtonpost.com, Newsweek.com and Slate.

Creative agency ATTIK launched a Web site for music video director Hype Williams. Williams was given the Video Vanguard Award at the MTV Video Music Awards last month.

BlueLithium hired Scott Kauffman as president and chief operating officer. He joins from Zinio, which he has led since 2004. Earlker experience includes leadership roles at CompuServe and Time Warner.

Interactive agency and research firm Questus hired six people in account services and business development. They include Melissa Moorcroft, Jefferson Mayfield, Maria Navarro, Craig Gottlieb and
James Testa.

Pluck Corporation hired Rachel Brush as managing editor of its BlogBurst blog syndication network. Brush was VP of content and managing editor at Hoover’s.

Search marketing firm Digital Brand Expressions promoted Deepa Maran to group manager of technical services. She joined the company last year as a manager in the search engine optimization practice.

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