Carton Donofrio Partners hired Lee Gatchel as head of its interactive media design group and Kara Kemahli as an interactive account executive. Gatchel has served stints with Ammirati Puris Lintas and THINK New Ideas, doing Web development work for clients such as GM, Compaq Computers and Gillette. Kemahli joins from Advertising.com, where she was a product manager.
VNU tapped CheckM8’s AdVantage to serve advertising on Billboard.com and its network of 44 B2B publications, which include Adweek and The Hollywood Reporter. AdVantage is a publisher-side ad management platform that’s integrated with CheckM8’s core rich media development tools.
Accipiter’s office in the U.K. recently signed or renewed several client agreements. Centaur Communicatinos, Livescore.com and Zoom.co.uk are first time customers. Blendon Communications renewed.
Despite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular ... read more
Amazon prides itself on being the most “customer-centric” company in the world, but according to investigative journalism non-profit ProPublica, Amazon’s algorithms are often anything but ... read more