Steven Thibodeau Leaves KBS+P. Thibodeau was chief digital officer at Kirshenbaum Bond Senecal + Partners, as well as president of its direct and interactive agency Dotglu. According to an agency spokesperson, “He felt that after 11 years, he had built the digital presence at KBS+P…and it was time to focus on other things.” Those other things include the non-profit group LOVE, which Thibodeau co-founded with his wife several years ago. AgencySpy first reported his exit.
Pereira & O’Dell Splits With University of Phoenix. The two will still work together through 2012 on production of The Phoenix Lecture Series. “We’ve won several new accounts so this will not affect staff or our growth,” a spokesperson said.
Arby’s Taps Crispin Porter + Bogusky. CP+B’s Miami office succeeds BBDO as national advertising and digital agency of record for the fast feeder. The assignment was granted without a review.
Horizon Media Hires Stan Fields as EVP/Managing Partner. Fields will manage a portfolio that includes new client Siemens Enterprise Communications. Most recently he was a managing director at MediaVest Worldwide, working on Heineken and Wendy’s.
According to data gathered for the report,‘Communications Infrastructure: The Backbone of Digital,’ 88% of IT professionals and 61% of marketers ranked their company’s current communication infrastructure as 'cutting-edge' or 'good.'
President Trump's digital savvy isn't limited to social media. As it turns out, the Trump Organization owns thousands of domain names, possibly even more than 10,000.
Silicon Valley loves fancy job titles. It’s just something we do, and software and technology lend themselves to it. But it’s not always helpful.
In an often fragmented workplace, where various departments have varying opinions and goals, it can be challenging to get everyone on the same page and make strategy meetings productive.