Courtney Holt was named president of MySpace Music. Holt, formerly EVP Digital, Music Group at MTV Networks, will start with Fox Interactive Media-owned Myspace January 5. He’ll oversee MySpace Music growth and development globally.
AbelsonTaylor expanded its interactive, direct-to-consumer division. Marissa Ori and Eric Pernod, both founding members of the agency’s interactive direct-to-consumer team, were promoted to the positions of associate creative directors. The interactive division launched in 1999 with a staff of three and has grown to 38. And, Kurt Stirnkorb joined the AbelsonTaylor as senior interactive developer. He will develop Web sites, interactive games and programs, video, and animation programs for the agency’s healthcare accounts. He previously was president and founder of Stirnkorb.com, a Chicago-based IT consulting and services firm servicing healthcare, automotive, financial, and publishing clients.
EyeWonder and Akamai teamed up to deliver in-stream ads for a New York mag campaign.The ads for New York magazine’s “Where’s Rogan?” interactive campaign will be delivered using Microsoft Silverlight, a downloadable plug-in application. The “Where’s Rogan?” series aired in eight weekly segments on New York Magazine’s Web site at nymag.com/rogan/ and is a tongue-in-cheek expose of eco-conscious fashion designer Rogan Gregory.
Behavioral targeting data exchange firm eXelate hired Nancy Rampulla. As director of network development, Rampulla will focus on network customers, including ad networks, optimization engines, and agencies to promote data acquisition and usage.
Kaltura’s open source video platform powers Dori Media Group’s Novebox.com. Novebox.com is a site supporting a telenovela, “Amanda O, produced for the Web site. With Kaltura’s custom integration, fans can share and interact in rich media, watch episodes, and remix their own episodes by mashing-up scenes, adding media, and choosing alternate endings.
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