More NewsExecs & Accounts: Pereira & O’Dell, Ripple6

Execs & Accounts: Pereira & O'Dell, Ripple6

Pereira & O'Dell hires Joel Kaplan from CP+B; Ripple6 works with Post Grape-Nuts, Unilever and others.

Pereira & O’Dell hired Joel Kaplan as senior writer. Previously with Crispin Porter + Bogusky, Kaplan served on the team responsible for Burger King’s “Whopper Sacrifice.” His work there also spanned campaigns for Volkswagen, Coke Zero, and Zune.

Gannett-owned Ripple6 recently signed several businesses to use its brand communities social marketing product. The brands were: Post Grape-Nuts, Benjamin Moore, Procter & Gamble, and Unilever. Both Unilever and Grape-Nuts program created groups in Ripple6’s MomsLikeMe.com audience, establishing opportunities for social research and community outreach, Ripple6 said.

Bazaarvoice hired Chris Lynch as corporate controller. The provider of online reviews and other social commerce applications hired Lynch from Vignette.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts