Execs & Accounts: PointRoll, Publicis, T-Mobile

PointRoll hires Kenneth Graffeo; Publicis work for T-Mobile; Collective hires two in Midwest.

Gannett-owned PointRoll appointed Kenneth Graffeo as its chief operating officer. Most recently EVP of HD Strategic Marketing for Universal Studios, Graffeo will oversee all marketing and communications for the ad tech company.

Publicis in the West has created T-Mobile USA’s cross platform campaign for its T-Mobile@Home phone service. The “Say Goodbye to Goodbye” effort involves Web sites and rich media, TV, VOD, newspaper, and outdoor components.

Online ad network and technology firm Collective Media hired Jeffrey Dillman as regional sales director in Chicago, and David Terski as account executive in Detroit. Dillman joins from Tribal Fusion/Exponential Interactive, while Terski worked previously as an account exec for Tribune Interactive.

Travel vertical ad network Travel Ad Network grabbed Keith Kenner to fill a new Chicago-based director, Midwest sales position. Kenner comes from a BusinessWeek sales director role in the windy city, and previously worked for The New York Times.

Online video ad network ScanScout bolstered its sales staff with two new hires. Chicago-based Midwest Sales Manager Charlie Gruber most recently served as director of sales with Specific Media; LA-based West Coast Region Account Executive Megan Sandahl formerly worked at ContextWeb as senior account executive.

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