Execs & Accounts: Starcom, Red Bull, HuffPo
Anne Enright promoted at Starcom; Red Bull taps Archival to manage social extensions; HuffPo names an SVP of BizDev.
Anne Enright promoted at Starcom; Red Bull taps Archival to manage social extensions; HuffPo names an SVP of BizDev.
Starcom promotes Anne Enright to VP, digital activation director. Additionally, Magen Hanrahan was promoted to VP, media director. She leads the agency’s community outreach program in addition to her client load.
Red Bull taps Archival to manage social extensions. Digital marketing and design firm Archival created and will manage Red Bull’s Facebook page and custom Twitter feed. Both feature the brand’s sponsored athletes.
Huffington Post names a head of business development. Derek Murphy, who previously oversaw integrated media and partnerships at CNN, was named SVP of business development at the Huffington Post.
Steve Booth joins Proclivity Systems. Booth was named VP of sales at the predictive marketing firm. He previously served as VP of sales and business development at Aria Systems, and VP of sales at Responsys.
Sears selects Viewpoints Network to launch online communities. The retailer partnered with social technology and media platform Viewpoints Network to create MySears and MyKmart online communities. Shoppers can create social profiles and contribute content.
Vibrant snags a Yahoo. In-text advertising network Vibrant hired Bob Hammond as vice president of technology. He was previously VP of engineering for the video syndication platforms group at Yahoo. Hammond will oversee a team that spans Vibrant’s offices in the U.S., U.K., Germany, and France.
Personalized media firm Dotomi relocates to Chicago. Dotomi, originally founded in Israel and located in Boston, selected Chicago for its talent pool.
Yieldex recruits senior professionals from Microsoft, Operative. Anita Khosla, director of product management, was most recently senior product manager at Operative, a digital advertising management firm. Elizabeth Ulatowski, director of client services, spent four years at Microsoft, most recently as manager of client support in its advertising division.
McCann Worldgroup takes one from Crispin. Paul Caiozzo joined McCann Worldgroup San Francisco as senior vice president, creative director. He comes to the agency from Crispin Porter + Bogusky in Boulder, Colo., where he was associate creative director. He worked on the Burger King account and served as a lead on Volkswagen.