Execs & Accounts: Studiocom, JWT, Revenue Science
Studiocom hired Ustaris from Carat; JWT adds Agency.com's Eastman; Revenue Science gets Specific Media's Valentine.
Studiocom hired Ustaris from Carat; JWT adds Agency.com's Eastman; Revenue Science gets Specific Media's Valentine.
Studiocom hired Steven Ustaris as group media director, responsible for digital media services in Boston. He was previously group media director with Carat.
JWT named David Eastman worldwide digital director. Eastman was the worldwide CEO at Agency.com, a role he left after a difficult year marked by senior executive departures. He oversaw clients British Airways, Dulux and John Lewis.
Jeff Valentine joined Revenue Science as sales manager. He was most recently the East coast sales director at Specific Media and previously was regional sales director at AOL’s Platform-A.
Verve Wireless signed major newspapers to its local mobile ad network. Local mobile publishing tech provider signed the Chicago Sun Times, The San Diego Union Tribune, The Pittsburg Post Gazette, Time Out Chicago, Time Out New York, and Metro International. The papers join over 140 local media properties on Verve’s local mobile network of the top 200 DMAs across the U.S. Services include a mobile couponing application for publishers that utilizes location-based technologies.
MITX selected Blue Sky Factory as its ESP. Massachusetts Innovation & Technology Exchange will use Blue Sky Factory as its e-mail service provider. The two will work together to create and deploy e-mail marketing campaigns that further promote MITX’s monthly programs and events.
National Geographic Channel selected Vusion for HD Online. Vusion will provide instant-on, full-screen, high definition streaming video for National Geographic’s online property. NGC created a special showcase for HD video online, with selected long-form videos to complement and promote its high definition network NGC HD.
[212] Media appointed Gary Lewis VP of integrated sales. Lewis was named to the newly-created position of VP of integrated sales. He was most recently CMO of Vibe Media. At [212] he will be responsible for sales, marketing, international leadership of the sales team, and top-line growth objectives of the agency and its properties.
Tumblr named a new president in its round of Series B financing. The social network and online publishing platform named John Maloney president. Maloney is a seasoned new media executive and startup entrepreneur. He most recently held senior-level positions at Cnet Networks and UrbanBaby.com. He was awarded his position in conjunction with the startup’s Series B round of funding of $4.5 million led by Union Square Ventures and Spark Capital.