Whirlpool Selects Digitas France to Head Digital Brand Strategy. The European assignment includes a redesign of Whirlpool’s master site, already completed, as well as overall communication strategy, brand creative and strategic positioning for KitchenAid.
Mobile Theory Welcomes Two Senior VPs. The mobile ad network has announced the hiring of Alvaro Bravo as SVP of Business and Corporate Development and Erica Chriss as SVP of Publisher Development. Both Bravo and Chriss join Mobile Theory after serving at Gresytripe; Bravo as its first VP and Chriss as VP of Strategy and Business Development.
Mediabrands Names Quentin George Chief Innovations Officer. George was formerly chief digital officer.
There’s a significant increase of video content this year, and as it still hasn’t reached its peak, we’re analysing the most popular ... read more
If you’re a brand or business who sells to consumers online, chances are you’ve spent plenty of time thinking about ways to ... read more
Do you work in digital marketing and do you love it? Are you new to the industry and feeling overwhelmed by it? Either way, all this constant change means people in this industry are always learning and evolving their marketing strategies accordingly.