Alistair Goodman has left Exponential. Goodman, VP of strategic marketing at Exponential, is leaving to join an unnamed mobile company as CEO. He began there when the firm was known as Tribal Fusion, which is now one of its product offerings. Exponential has not named a replacement for Goodman.
MRM Worldwide selected Pivotal Veracity for e-mail optimization. MRM will use Pivotal Veracity’s multi-platform e-mail design and rendering solutions to optimize client e-mails across the U.S. and international desktop, Web-based, and mobile platforms.
Bazaarvoice appointed Heather Brunner SVP of worldwide client services. Previously, Brunner served as president and CEO of Nuvo, a provider of managed network services. Before that she was COO at B-Side.
Despite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular ... read more
Amazon prides itself on being the most “customer-centric” company in the world, but according to investigative journalism non-profit ProPublica, Amazon’s algorithms are often anything but ... read more