Ezemail is a Web-based email and SMS (define) marketing solution that allows you to create, deliver, and track your campaigns.
Some features include:
- Use Ezemail’s templates or create your own.
- Personalize the recipient field.
- Send dual-formatted documents (HTML and text).
- Schedule your campaigns.
- Test your campaigns.
- Send attachments.
- Receive real-time statistics.
- Generate custom reports.
- Handle bounces.
- Manage subscriber acquisition.
- Target by demographic or interest.
In the past 18 months, Desigual, the flamboyant and colorful Spanish fashion/retail brand, has seen mobile become the dominant platform for both web traffic and email opens, and become a major influence on offline sales.
Now that your reader has opened your email, what next? With email, you only have a few seconds -- and a few lines -- to grab your reader's attention and keep them reading. So how can you craft a hook that does just that?
When you understand the reasons why people open emails, it becomes very easy to write subject lines. Here are five psychology-based principles conversion copywriters use when creating subject lines that get opened.
If your company's email marketing campaign isn’t seeing success, you might want to rethink your strategy. Creating or updating your campaign to focus more on local marketing could be the answer you’ve been looking for.