More NewsFacebook Ad Trial Update

Facebook Ad Trial Update

Zero clicks

Zero clicks. Zilch. Nada. Facebook ran my ad 1,086 times, but no one clicked. Yesterday I decided to do a Facebook ad experiment, ponying up 5 whole dollars from my own personal funds for a one-day maximum CPC campaign spend.

Today I’m re-running the campaign. This time ’round I’m sticking with the same exact ad creative but targeting a much broader audience of “people in the United States who like Baking, Rock, Punk, or Punk Rock.” According to the system, that brings my audience up to 682,600 as opposed to yesterday’s narrower 185,960 potential ad viewers.

That whopping $5 daily minimum is still burning a whole in my pocket, Facebook. Help me spend it!

Related Articles

How to measure a multi-channel marketing strategy

Digital Marketing How to measure a multi-channel marketing strategy

3m Tereza Litsa
The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

4m Diana Maltseva
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

11m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

1y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

2y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

2y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

2y Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

2y Al Roberts