More NewsFlycast, RealTIME Media Partner for Sweepstakes Programs

Flycast, RealTIME Media Partner for Sweepstakes Programs

San Francisco-based ad network Flycast Communications and promotionscompany RealTIME Media Inc. are partnering tooffer an integrated "instant win" sweepstakes program.

San Francisco-based ad network Flycast Communications and promotions company RealTIME Media Inc. are partnering to offer an integrated “instant win” sweepstakes program.

Flycast said that as a result of the arrangement, it will be able to offer advertisers the ability to launch interactive promotions across the Flycast Network. Advertisers, working with RealTIME Media, can now create and implement varied promotional campaigns via the 600+ site Flycast Network.

The companies said the Internet promotions industry is one of the fastest growing segments of Web marketing, with companies spending more than $815 million on interactive promotions in 1997, according to PROMO Magazine’s 1997 Annual Report of the Promotion Industry.

“This partnership adds an entirely new service for both Flycast’s advertisers and our affiliate sites,” said Rick Thompson, Flycast’s vice president of client services and co-founder. “RealTIME Media is the perfect partner to help us bring the power of interactive promotions to the Flycast Network.”

“This relationship with the Flycast Network expands our ability to reach a large percentage of the U.S. Web audience and enhances our ability to meet the sweepstakes goals without the hassles associated with a typical Internet promotion,” said Chuck Seidman, president and CEO of RealTIME. Financial arrangements of the partnership were not disclosed.

RealTIME Media, based in Haverford, PA, has designed electronic prize and incentive-based promotions over the Internet for corporations such as Microsoft, Ford Credit, The Weather Channel, CDnow, Cybercash and Yahoo.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts