Flycast Communications Corp. said it has signed 1000th Web site to its flagship offering, the Flycast Network.
The company said the network now reaches over 22 million unique visitors, or 37 percent of the Web, and now serves more than one billion ad impressions a month.
“The growth of the Flycast Network illustrates that advertisers now recognize the Web as the ultimate direct response medium,” said George Garrick, Flycast’s chairman and chief executive officer.
In the past several weeks, Flycast Communications has introduced several new products and services, including: Flycast Digital DM, a new division focused on providing Web marketing solutions to traditional direct marketers and direct marketing agencies; Flycast mediaNet, a new service that allows advertisers and agencies to develop private advertising networks; and Flycast AdLab, a program for testing online campaigns.
Despite the fact that it faces growing competition from Facebook, Instagram and Snapchat, Google-owned YouTube is still one of the most popular ... read more
Amazon prides itself on being the most “customer-centric” company in the world, but according to investigative journalism non-profit ProPublica, Amazon’s algorithms are often anything but ... read more