Online direct marketing company FreeShop.com Inc. this week signed a marketing partnership with MapQuest.com Inc. to bring travel information and a wide range of free and trial offers to MapQuest.com’s growing audience.
MapQuest visitors will be able to access thousands of brochures, maps and guides from FreeShop’s Worldwide Brochures site, as well as a variety of free offers from FreeShop.com.
“This is a great opportunity for us to bring millions of new consumers to the FreeShop Network, and is one of our first major partnerships for our Worldwide Brochures travel site, which we expect to redesign and expand in the near future,” said Tim Choate, president and chief executive officer of FreeShop.com.
MapQuest will place FreeShop and Worldwide Brochures banners, buttons, and text links throughout the MapQuest site. MapQuest also will receive promotion on FreeShop’s sites, and will share in the resulting revenues from a co-branded page.
The FreeShop Network includes FreeShop.com, featuring free and trial offers; CatalogSite, offering hundreds of free catalogs; and Worldwide Brochures, offering over 15,000 free travel brochures.