The Federal Trade Commission has extended the deadline for the public to comment on its recent report, “Protecting Consumer Privacy in an Era of Rapid Change.” The last day to submit feedback is February 18, just over two weeks later than the original deadline.
In a statement the agency said a number of organizations had requested more time to digest the report, which includes a proposal for a Do-Not-Track mechanism for online advertising. ClickZ is among those preparing to submit comprehensive feedback on behalf of readers.
The FTC said it approved the request “to encourage full participation by all stakeholders.” The extension was approved by a unanimous vote of the agency’s five commissioners.
When used effectively, chatbots can deliver timely, quick support to influence buying decisions, field customer service questions, and maximize target marketing via analytics. Let’s take a deeper look at how you can effectively bring chatbots into your digital marketing strategy.
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ClickZ’s recent webinar on Mastering the Art of Data-Driven Attribution was a great reminder of the opportunities available for companies to make strides in this rapidly-evolving area of marketing.
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