Gannett Scoops Up Local Search Platform

planetdiscover.jpgNewspaper publisher Gannett just acquired local search tech platform company Planet Discover in an effort to bolster the local search capability of its 100-plus sites which include USAToday.com.

Planet Discover’s local search platform aggregates news and news archives, business listings, local site content, community information, and ads from client sites, its partner sites and the Web.

The paper publisher bought rich media tech outfit Point Roll (hey ain’t that their ad up there?) about a year ago.

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