More Newsgfn.com Names Mad Dogs & Englishmen as AOR

gfn.com Names Mad Dogs & Englishmen as AOR

The Gay Financial Network (gfn.com) named Mad Dogs & Englishmen as itsadvertising agency of record.

The Gay Financial Network (gfn.com) named Mad Dogs & Englishmen as its advertising agency of record.

Mad Dogs & Englishmen, in conjunction with Wilson Media Group, will create worldwide branding for gfn.com. The inaugural marketing campaign will debut by year’s end.

No estimate of billings was disclosed.

“Mad Dogs & Englishmen is superb in the art of inventively bringing the essence of a brand to life,” said Walter B. Schubert, founder and chairman of gfn.com.

“gfn.com has a unique character and focus and now, with Mad Dogs & Englishmen on our team, we have the opportunity to tell our story in the most powerful and effective way to the gay and lesbian community.”

Mad Dogs clients have included Yoo-hoo chocolate drink, Nick at Nite’s TV Land, moviefone.com and Coors Brewing as well as Crunch Fitness, ScreamingMedia, Kobrand Wines & Spirits, Time Warner Cable, The Daily Deal and The Village Voice.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts