Earlier this year, Glamour magazine ran a film promotion with Moxie Pictures titled “Reel Moments Video.” The contest called for written accounts of inspiration moments from Glamour readers that could be developed into films.
Four stories were selected and made into short indie films. Information on the films is featured at subscriberdirect.com/glamour/reel_moments/home.htm. A DVD containing the winning entries was distributed to Glamour readers.
Celebrities like Lucy Liu and Katie Holmes participated in selecting four winners. The films also got celebrity treatment, actress Gweneth Paltrow and her friend Mary Wigmore together directed one of the four films. Wigmore has appeared in minor roles in “Shallow Hal” and “The Royal Tanenbaums.”
The promotion was sponsored by Nokia, Bebe, Elezabeth Arden, and Mercury and will benefit FilmAid International. Glamour hopes it will boost the profile of women in Hollywood, and empower readers with the inspirational stories of the winners.