Google Shutting Down Bump & Flock Apps Not Long After Acquisitions

Bump, an information-sharing app, and photo sharing app Flock, will cease to exist January 31st, though they may live on within other Google products.

Google will soon close two of its most recent app purchases.

Google bought Bump and Flock in September for an undisclosed sum, but the apps will be discontinued from 31 January.

Bump was started five years ago and allowed users to pass contact details and other information by bumping their two devices together. Originally available for iOS and Android, the technology, which combined GPS and Bluetooth with motion sensing, later became available for desktop machines.

Flock, the younger of the two apps, was designed to crowdsource photos from friends who all attended the same event to create a single photo album for an occasion.

While Bump was something of a fad at the time as new technology, Flock never really found its feet as part of the wave of photo sharing apps that have surfaced the past 18 months.

Speaking on the company blog, Bump CEO Dave Lieb told users, “Over the years, we’ve been inspired and humbled by the millions of people who have used Bump and Flock. Your feedback, enthusiasm, and support has brought much meaning to our work, and we want to thank you all for that.”

He explained that users will be able to download their data from the website over the next month, before adding, “In many ways, Bump was a revolutionary product that inspired many subsequent advances and helped push the world forward. We hope our new creations at Google will do the same.”

Google has not revealed what these new creations will be, but it is safe to speculate that a honed version of the Bump technology will be involved, while Flock might well become part of the increased Google Plus integration in Android and Picasa. 

This article was originally published on the Inquirer.

Subscribe to get your daily business insights

Whitepapers

US Mobile Streaming Behavior
Whitepaper | Mobile

US Mobile Streaming Behavior

5y

US Mobile Streaming Behavior

Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...

View resource
Winning the Data Game: Digital Analytics Tactics for Media Groups
Whitepaper | Analyzing Customer Data

Winning the Data Game: Digital Analytics Tactics for Media Groups

5y

Winning the Data Game: Digital Analytics Tactics f...

Data is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...

View resource
Learning to win the talent war: how digital marketing can develop its people
Whitepaper | Digital Marketing

Learning to win the talent war: how digital marketing can develop its peopl...

2y

Learning to win the talent war: how digital market...

This report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...

View resource
Engagement To Empowerment - Winning in Today's Experience Economy
Report | Digital Transformation

Engagement To Empowerment - Winning in Today's Experience Economy

2m

Engagement To Empowerment - Winning in Today's Exp...

Customers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...

View resource