In a blow to lazy college students worldwide, Google will ban ads from essay-writing services. A BBC report report notes that Google is making the move because the essays “threaten the integrity of university degrees.”
The ban, to start next month, prohibits ads for “academic paper-writing services and the sale of pre-written essays, theses, and dissertations,” the BBC says.
The sledding won’t get too tough for these slackers, however. A quick check of Yahoo and other search engines found an abundance of such ads.
On January 17 2017, ClickZ Intelligence and Constant Content held The Content Marketing Masterclass webinar.
Every year, Google's well-oiled digital ad machine generates tens of billions of dollars in revenue, making the search giant the biggest single recipient of digital ad spend.
As an organisation, finding the right marketing channels is an essential part of your marketing strategy.
2017 is the year in which CMOs are expected to outspend CIOs on technology, according to Gartner, which is no surprise given the way in which consumers of all kinds are increasingly using technology in their everyday lives.