More NewsGoogle, Yahoo, Microsoft Sign Human Rights Ethics Code

Google, Yahoo, Microsoft Sign Human Rights Ethics Code

Google, Yahoo and Microsoft have signed an industry code of ethics designed to safeguard human rights and freedom of speech online

Google, Yahoo and Microsoft have signed an industry code of ethics designed to safeguard human rights and freedom of speech online. The Global Network Initiative guidelines, drawn up by Internet firms, academics and human rights groups, will aim to limit the data that is shared with authorities and governments around the world.

Under the guidelines, participating companies will attempt to reduce the scope of government requests that conflict with free speech and other human rights principles.

In a statement, Yahoo CEO Jerry Yang said the new guidelines “provide a valuable roadmap for companies like Yahoo operating in markets where freedom of expression and privacy are unfairly restricted.”

Yahoo found itself in hot water last year when it handed over information to Chinese authorities which eventually lead to the imprisonment of two dissident journalists. Google has also encountered difficulties in China, and has agreed to censor local searches for terms such as “democracy” and “Tiananmen Square” in response to requests from Chinese authorities.

Ironically, these firms are constantly under fire from privacy advocates surrounding their use of consumer data in Europe and the U.S. Just last month, Google followed the lead of Yahoo and Microsoft and cut the amount of time it stores users’ IP addresses from 18 months to nine in response to scrutiny from European regulatory bodies and privacy campaigners.

Outside of the EU and the U.S. however, it seems that internet firms are concerned about quite the opposite – the need to safeguard personal information from prying government eyes.

Related Articles

GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

3w Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

8m Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

8m Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

9m Al Roberts
FedEx launches fulfillment service to take on Amazon

Ecommerce FedEx launches fulfillment service to take on Amazon

9m Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

8m Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

9m Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

9m Al Roberts