Hulu’s Secret, and Super Bowl Ad Gallery

Hulu is staging its own Super Bowl coverage as a companion to broadcast partner NBC. It plans to post each commercial just moments after it airs on Sunday during the Super Bowl XLIII game, the same as last year. What’s new is the ad gallery, and the ability for users to vote on their picks for the best ads during and after the game. Hulu also created a widget, found here, with ads from last year. As the game airs and ads are shown, the new ads will populate the widget as it’s posted on users’ blogs and Web sites.

That’s just the teaser. Hulu says during the Super Bowl it will “reveal the secret behind our service,” but there’s been no advance look at what that secret may be. We’ll find out with you what Hulu will look like on Monday.

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