More NewsICL Agrees to Market Engage Profiling to Clients

ICL Agrees to Market Engage Profiling to Clients

ICL, an information technology services company, on Wednesday struck a deal to re-sell Engage Technologies customer profiling solutions from to its clients.

ICL, an information technology services company, on Wednesday struck a deal to re-sell Engage Technologies (ENGA) customer profiling solutions from to its clients.

The product, Engage ProfileServer, helps Web site operators develop profiles of Web site visitors so they can personalize site content based on individual visitors’ interests.

“Companies around the world are feeling the pain of trying to find solutions that will help them attract customers and build repeat sales,” said Dean Whitlock, ICL vice president and general manager for eBusiness Services, North America.

“We’re committed to helping our customers find those solutions. Adding Engage’s profiling technologies to ICL’s customer relationship management and e-Business offerings makes perfect sense.”

ICL is a wholly owned subsidiary of Fujitsu. Engage is a majority-owned company of CMGI (CMGI).

Related Articles

The future of retail: How IoT is transforming the retail industry

Digital Transformation The future of retail: How IoT is transforming the retail industry

5d Diana Maltseva, Senior Content Manager, Smartym Pro
GDPR: The role of technology in data compliance

Data & Analytics GDPR: The role of technology in data compliance

7m Clark Boyd
What companies can learn from the We-Vibe lawsuit about the Internet of Things

Legal & Regulatory What companies can learn from the We-Vibe lawsuit about the Internet of Things

1y Al Roberts
Has advertising arrived on Google Home?

Media Has advertising arrived on Google Home?

1y Al Roberts
Target is the top retail digital marketer, so why is it struggling?

Ecommerce Target is the top retail digital marketer, so why is it struggling?

1y Al Roberts
YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

More News YouTube is "on pace to eclipse TV" thanks to savvy algorithm use

1y Al Roberts
YouTube is getting rid of 30-second unskippable pre-roll ads

Ad Industry Metrics YouTube is getting rid of 30-second unskippable pre-roll ads

1y Al Roberts
Is Twitter slowly dying?

More News Is Twitter slowly dying?

1y Al Roberts