IMGIS Inc., a provider of centralized ad management services on the Internet, named Christine L. Mueller as vice president of marketing and business development.
Mueller will be responsible for all domestic and international marketing and business development efforts and will report to Chuck Berger, chairman and CEO of IMGIS.
She brings to IMGIS more than 20 years of experience in domestic and international marketing, sales and strategic planning in traditional and new media, software, advertising agencies, media companies and syndicated research. Most recently, Mueller was vice president, content marketing for Reuters Marketing Information.
Previously, she worked with Arbitron, Infinity Broadcasting/Unistar Radio Networks (now CBS), Malrite Broadcasting, MAS Consulting advertising agency, SJR Communications. She also operated her own Atlanta-based advertising agency.
“As our market continues to grow, the importance of building strong and prosperous partner relationships is key,” said Berger.”Christine’s knowledge and experience in this area will help us establish the relationships that will enable us to provide the best service for our customers.”
Founded in 1994, IMGIS markets of AdForce, a centralized advertising management technology, and serves more than one billion ads monthly.
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