Infiniti Sponsors’s New Style Section

forbes_home_logo.gifInfiniti is sponsoring the just-launched lifestyle sub-section, aptly named, “Style.”

Similar to newspaper style sections, there’s a lot of fashion and beauty content, articles about overpriced stuff to buy or wear on your wrist. One article is on “luxe” sunglasses “for less,” while another offers a “Men’s Guide to Power Dressing.”

There’s also a roadblock spot for Emerson that runs before the lifestyle section loads.

Infiniti, in its sponsorship, is touting the 2007 Infiniti G through display ads that appear as though they’re supposed to enable some kind of interactivity (there are prompts to “mouse over” the ad). However, in trials in Firefox and IE, I can’t get anything special to happen.

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