StatsAd Industry MetricsInfographic: Obama vs. Republicans in Online Ad Spend

Infographic: Obama vs. Republicans in Online Ad Spend

Democrats and Obama's campaign outspent Republicans 2 to 1.

In 2011 online ad spending, the Democrats and Obama’s reelection campaign outspent Republicans 2 to 1. And, despite being embroiled in a tough primary battle for the Republican presidential nomination, Mitt Romney’s campaign spent just half the amount incumbent President Barack Obama did on online ads last year.

clickzpolitics-2012election-infographic3

For more information and spending comparisons, see the following stories:

Obama Outspent Romney On Web Ads 2 to 1
Obama and DNC Spent $7 Million on Web Ads
Surprising Leaders in Super PAC Web Ad Spending Race

 

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