InfoSpace signed Clarke Directory Publications of California and Yellow-Page.Net of Arizona as strategic ad sales partners.
InfoSpace said its strategy of syndicating its content has led to local sales partnerships with independent yellow pages publishers, newspapers, television stations, search engines, ISP’s, information appliances, and popular Web sites.
“We are pleased to add Clarke Directory Publications and Yellow-Page.Net to our national database of yellow pages listings,” said Naveen Jain, president of InfoSpace. “Advertisers will get the full advantage of InfoSpace’s syndicated model by having their advertisement show up on hundreds of other sites that license the InfoSpace directories.”
Previously, InfoSpace announced partnerships with TransWestern Publishing, White Directories and Consolidated Communications Directories (CCD).
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