Internet Profiles Corp. (I/PRO) said it signed 36 new customers in the fourth quarter, including NBC, Warner Brothers, United Media, Quote.com and Dell Computer.
I/PRO provides Web measurement and auditing services.
“1997 was a very significant year for I/PRO, especially in terms of the growth of our customer base,” said Bradley Rode, I/PRO’s President and CEO.” I/PRO has helped turn hundreds of Web sites’ data into information they use to improve their business and, from the growth we’ve seen this past year, this is a service more and more sites are coming to value.”
Other new I/PRO customers during the fourth quarter include: Allstate Insurance Co., Clorox, Collaborative Media LLC (E-Town), Continental Airlines, Corestates Financial Group, Cox Interactive Media’s Great Outdoors, Go2Net, Iconocast, Insurance News Network, The Los Angeles Times, MediConsult, National Public Radio, News Corp. (Fox Sports), Newsday and SegaSoft, among others.
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