ISN will use Flycast solutions including banner advertising delivered through Flycast’s Business-Finance channel, Business-to-Business channel, and through Flycast’s general Run-of-Network.
Targeted advertising also will appear on the DoubleClick Finance Network of sites, using DoubleClick’s (Dynamic Advertising Reporting and Targeting) technology.
Spending plans were not disclosed for either deal.
ISN said it has worked with Flycast and DoubleClick to implement rich media advertising solutions that promote InternetStockNews.com site features such as free real time quotes and access to Internet IPOs.
The site also offers free independent analysis and commentary on Internet stocks, trading tips for Internet stocks and IPOs, market information including research from Zacks, company profiles from Marketguide, SEC filings from Edgar-Online, charts, quotes and news from Stockpoint via S & P Comstock, and message boards.
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