Jason Calacanis has just used to his blog to chew out his sales team:
Wow! Amazing coverage of E3 team Joystiq!!! (with the assist from team Engadget) resulted in over 1M page views yesterday. Huge…
If only we had E3 sponsors… grrrrrrrrrrrrrrrrrrrrrrr.
Team AMN/WIN Sales: Next year sell this thing out!!! We missed a huge revenue opportunity.
Perhaps feeling a tad regretful, he then explains:
[ Note: As a publisher I’d rather have the quality without the sales, than the sales without the quality…. but we gotta get both lined up for next year. Frankly, we’ve got so much on our plates it’s hard for our sales team to keep up–so I’m just busting on my already overworked group. High class problem to have. 🙂 ]
Blogger transparency taken to a new extreme!
Marketers' spending on social media has tripled in the past seven years but falls way short of where marketers expected it to be when they peered into their crystal balls in 2009.
Advertisers have been flocking to Snapchat, which now has more daily users than Twitter and is increasingly seen as perhaps the biggest threat to Facebook's dominance in social.
Header bidding is a programmatic technique that allows publishers to offer their inventory through multiple ad exchanges before they serve up ads from their ad server.
YouTube is said to be preparing new non-video features that will allow content creators to interact with their viewers through photos, text posts, links and polls.