Nine Dots specializes in digital branding, online advertising and promotion, strategic consulting and Web site development. Its Hypertesting service allows companies to assess Web site content, usability and impact using feedback from actual customers.
Nine Dots was represented by AdMedia Partners, New York in the transaction. Leapnet Chairman and CEO Frederick A. Smith said that the “acquisition of Nine Dots would increase our Internet revenues upon completion of the transaction by approximately 50 percent on an annualized basis. Our goal is to increase Internet revenues by at least 100 percent during this fiscal year and we have taken the first step in that direction.”
Leapnet Inc. has expertise in Internet advertising and development, global marketing communications and traditional brand advertising. Its subsidiaries are Quantum Leap Communications, The Leap Partnership and YAR Communications.
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