LinkExchange and Yahoo! Sign Advertising Sales Deal
Yahoo! Inc. and LinkExchange signed an agreement underwhich LinkExchange will sell advertising ranging from $100 to $1000 on Yahoo!
Yahoo! Inc. and LinkExchange signed an agreement underwhich LinkExchange will sell advertising ranging from $100 to $1000 on Yahoo!
Yahoo Inc. and LinkExchange signed an agreement under which LinkExchange will sell advertising ranging from $100 to $1000 on Yahoo
The agreement is intended to allow businesses with smaller budgets and companies interested in testing online advertising to get online with Yahoo via LinkExchange Express, an online advertising sales service that enables businesses with limited budgets to buy advertising space on some of the most highly-trafficked sites on the Web.
“LinkExchange was founded to help smaller businesses rise above the noise and get their Web sites seen,” said Mark Bozzini, CEO of LinkExchange. “Our relationship with Yahoo supports our ongoing strategy to provide small businesses with everything they need to be successful on the Web.”
Advertising on Yahoo through LinkExchange Express can be purchased, created, submitted, paid for and managed online. A buyer selects an advertising package that meets their budget requirements, creates an ad banner, sends it to LinkExchange and within three business days the campaign can be up and running, the company said.
“With LinkExchange as our agent for programs under $1,000, we are able to provide companies with a low-cost solution for run-of-network advertising on Yahoo,” said Anil Singh, senior vice president, sales at Yahoo
In a related announcement, LinkExchange said that it is also selling advertising programs for as little as $50 on the PC World Technology Network, Gamespot, BabyCenter and theglobe.com.
More about:
Lucy helps organizations leverage knowledge for in... View Tech Talk
TVSquared is the global leader in cross-platform T... View Tech Talk
Grata is a B2B search engine for discovering small... View Tech Talk
Streaming has become a staple of US media-viewing ... Download Now
Data is the lifeblood of so many companies today. ... Download Now
This report documents the findings of a Fireside c... Download Now
Customers decide fast, influenced by only 2.5 touc... Download Now
Streaming has become a staple of US media-viewing habits. Streaming video, however, still comes with a variety of pesky frustrations that viewers are ...
View resourceData is the lifeblood of so many companies today. You need more of it, all of which at higher quality, and all the meanwhile being compliant with data...
View resourceThis report documents the findings of a Fireside chat held by ClickZ in the first quarter of 2022. It provides expert insight on how companies can ret...
View resourceCustomers decide fast, influenced by only 2.5 touchpoints – globally! Make sure your brand shines in those critical moments. Read More...
View resourceMarketers today need to thoughtfully select visuals that align with their content, boost SEO performance and drive ROI Read More...
View articleHow the sunglasses giant created subconscious brand recall value with music festival-goers through the power of strategic partnerships and experientia...
View articleIn life, as much as on LinkedIn (or Facebook, Twitter, etc.) people and brands who blabber on about themselves become annoying and best avoided, soone...
View articleBuilding trust in your brand is hard enough. Now take a situation where your audience is so cynical of your product offering some of them even call fo...
View articleThere is room for better lead capturing as ABM evolves in a cookieless world Read More...
View articleTop-of-mind action points that will be valuable to challenger brand marketing for the rest of 2021 and 2022 Read More...
View articleOmnichannel marketing presents an opportunity to marketers but requires better use of data Read More...
View articleThe dark horse your business needs to outperform competition and win at search Read More...
View article